Mar 24, 2011

New Media 1: 1band 1brand... the give back

For the "give-back" portion of our trip  we wanted to help support both "1band 1brand"  and the independent artists that is supports.  Our goal was to give out 50 of their "wooden nickel" logo tokens out to people on the street while educating them about "1band 1brand".  We learned that it was much harder than we thought to talk with people and get them to take it.  We learned that you had to work really hard and target specific audiences.  The people who gave all their tokens away talked to a lot of different people.

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